Listings audit and clean-up
We find and fix inconsistent, duplicate and outdated listings of your business.
Service
Citations and local backlinks
Google trusts businesses that appear consistently across the web and that other local sites link to. We clean up your listings and build local links that support your rankings.
What's included
What we do for you
Consistent name, address and phone
The same details everywhere, so Google is confident about who and where you are.
New directory listings
Submissions to relevant directories for your industry and country.
Local business backlinks
Links from relevant local sites such as associations, suppliers, partners and local publications.
Quality checks
No spammy or irrelevant links. Everything we build should make sense for your business.
Reporting
A clear record of the listings and links we have added.
How it works
Three simple steps
01
Audit
We check where your business appears online and how consistent it is.
02
Clean up and submit
We fix errors and add you to the right places.
03
Build links
We earn local links that add trust over time.
FAQ
Questions, answered
What is a citation?
A citation is a mention of your business name, address and phone number on another website, such as a directory.
Are citations still worth it?
Yes. Consistent listings help Google confirm who you are and where you are, and they help customers find you on other platforms. They are one part of local SEO, not a shortcut on their own.
What does NAP mean?
NAP stands for name, address and phone number. Keeping them identical everywhere is one of the simplest ways to show Google your business details are reliable.
How many citations do you build?
Our Starter plan includes 25 citations plus clean-up of your existing listings. The right number for you depends on your industry and country, and we agree the list after your audit.
What kind of backlinks do you build?
Relevant local links from places such as associations, suppliers, partners and local publications. We prefer a few links that make sense for your business over many that don't.
Are backlinks risky?
Low-quality links can be. That is why we focus on relevant, local links and avoid link schemes.
Do you buy links or use link networks?
No. Paid link schemes and private networks can lead to penalties. We only pursue links we would be comfortable showing you.
How long do links take to help?
Their effect builds gradually alongside your other SEO work. We recommend at least 4–6 months to judge results.
Related services
Works even better together
Google Business Profile
Your Google Business Profile is often the first thing a local customer sees.
Learn moreLocal SEO
Local SEO helps your business appear when people nearby search for what you offer.
Learn moreReview Generation
Reviews help customers choose you, and they are one of the things Google looks at for local rankings.
Learn moreWant to see where you stand?
Get a free local SEO audit and find out what to fix first. No obligation.
Get my free SEO audit